Graphic Tee Design

From the Fall 2019 season through Spring 2020 I was given the responsibility of the Women’s Graphic Tee Program at Eddie Bauer. I spearheaded the overhaul of the graphic tee design and development process. I implemented a new short sleeve knit t-shirt block that was used for all future artwork until Fall 2022. In partnership with the merchandising and product development team we developed the perfect fitting short sleeve graphic tee.

 
 

Product Imagery